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Real examples with the stored reasons/explanations.

Factors.ai · 2026-02-11

Gist: Factors.ai report shows paid search traffic down 39% and CPC up 24%, while LinkedIn yields a median ROAS 1.8x (44% more efficient than Google), recommending a shift to LinkedIn.

Signal reason: Provides comparative ROI metrics (ROAS differences) to inform budget decisions.

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