Why this theme is showing up

Real examples with the stored reasons/explanations.

Buffer · 2026-03-10

Gist: The post highlights Buffer’s engagement research showing that replying to comments meaningfully improves social performance. It argues that conversation is a core strategy, not an optional add-on, especially on LinkedIn and Instagram.

Signal reason: The content reinforces a broader narrative that social media works better when it is genuinely conversational.

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