Gist: Freshworks discusses intentional friction in work processes, advising leaders to retain protective steps while removing unnecessary delays.
Signal reason: Content refines product/brand stance on workflow efficiency and design.
Workflow design
A recurring theme inside Positioning Play signals for Customer Support. Explore real examples and the stored reasons behind this classification.
Customer Support · Positioning Play ·
2 signals | ▲ 100% in last 30 days
Designing approval and document workflows improves consistency and reduces cycle time.
Themes group similar “reasons” across many signals so you can quickly spot what’s consistently driving launches, positioning shifts, conversion angles, or pain points in this space.
- Use it for GTM: refine messaging, prioritize feature bets, or validate objections.
- Use it for competitive intel: see which narratives and problems show up repeatedly.
- Evidence: examples below include the stored reason (and optionally the source link).
Why this theme is showing up
Real examples with the stored reasons/explanations.
Gist: Company highlights research showing AI saves teams hours weekly and urges leaders to redesign workflows to capture that regained time effectively.
Signal reason: Thought leadership framing AI adoption as a strategic management issue